Our Niche

What makes us different? ➡️

Frustrated working with your STUBBORN family?

If each individual within your partnership picked out one bad habit each month and stubbornly worked on turning it from a personal weakness into a strength over 30 days...


And then your family team made one monthly improvement in how your team works together...


And over time your partners become stubborn at listening and problem solving together as a team, instead of being stubborn and talking over each other...


How much different would your business partnership and your life be in 24 months?

🤝You will have fewer daily frustrations and actually ENJOY working alongside your family!

👍You will make better-quality DECISIONS without egos and emotions getting in the way!

☝️You will see PROFIT skyrocket because ideas will be listened to and implemented!

💪You will have a QUALITY SUCCESSOR who can be trusted to take over the family empire!


How we have radically changed the farm succession industry? ➡️

Frustrated with no succession plan because your family is too darn STUBBORN?

77% of family farms DO NOT have a succession plan because...

everyone is too darn STUBBORN!


We turn "STUBBORN" from your family's hidden weakness to your farm's competitive advantage!



1) We get your successors to turn their weaknesses into strengths by making one improvement to their character each month. They become a partner ANYONE would invest in.

2) We root out narcissism and evolve everyone's mindset from looking out for their best interests to prioritizing the needs of the family.

3) We get rid of the "I'm smarter than you" attitudes and get your family making smarter decisions together. We evolve how your family is able to better problem solve and make complex strategic decisions together as a team.

4) We help your family evolve from a parent/child/sibling to a professional working relationship. We eliminate power struggles and negative attitudes. We get EVERYONE to stop taking each other for granted and be the partner/friend anyone would want to work alongside.

The side effect? A smooth succession experience.

After 24 months of these subtle, gradual changes, your family can have the “succession talk” about big, long-term changes within your family business within only a few hours. Instead of it becoming a decade-long family feud.

👌Your family can make complex strategic decisions together without it being a huge pissing contest!  

👌Your family ACTUALLY enjoys working together and nobody fears being pushed out!   

👌Your successor(s) don’t just have potential, they are reaching their fullest potential! They’re a partner anyone would invest in and bring into a multi-million dollar partnership with sweat equity! 

In a Nutshell

How we work with you ➡️

Our Unique Approach

We get your family in the habit of having weekly meetings to plan out who is doing what, when and how. We help your family “invest time like it’s money” - drastically improving teamwork, farm efficiency, accountability, and work/life balance.

Every month (usually over two years), we chair a family meeting over Zoom where we make one improvement in how your team works together and make one tweak to each partner’s character. This evolves how you work together as a team and takes your successor from having potential to realizing their fullest potential!

In the later half of the monthly meeting, we have each partner bring one small idea to improve farm efficiency and decide TOGETHER on whether to adapt these ideas. Over time, this process gets everyone better listening to each other's ideas and better making quality decisions together, instead of talking over each other. Over time, this process eliminates the STUBBORN “I’m smarter than you” attitude and your family starts making 10X smarter decisions together! 

By improving decision quality, we skyrocket farm profitability! 

After that two-year period, your family can make complex strategic decisions together without it being a head-butting contest and everyone (even your brother) becomes the partner anyone would want to have.


After you "fix the stubborn," doing farm succession planning (and strategic planning like barn expansions) with the best team of experts in your state is an easy, afternoon conversation... not a decade-long family feud! 

Our Guarantee

For each $1 we invoice your family, we guarantee a 300% return (or equivalent strategic value) or we simply don’t invoice. We stand behind what we do!

"I turn being stubborn

from your family's

hidden weakness

to your business’s

competitive advantage!" 

Just had some great conversations on the Growing the Future and Moving Iron podcasts!

CLICK HERE for a selection of many more podcasts!

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